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DNA enters pilot for Conax Xtend Multiscreen™ pre-integrated partner solution
DNA enters pilot for Conax Xtend Multiscreen™ pre-integrated partner solution.

05 September 2012

IBC Expo, Amsterdam, September 5th: Conax, a leading provider of solutions for protecting multi-device content distribution, announced today that Finnish Cable and Terrestrial operator, DNA, has entered a multiscreen pilot with partners Conax, Cubiware, MPS Broadband and Envivio. The pilot will include end-user testing with various multiscreen services and devices. It will also address the operational processes and procedures required for DNA to support advanced multiscreen services, and to prepare DNA on the path to the emerging over-the-top market. Together with DNA, the partners will explore the features and functionality of the Conax Xtend Multiscreen™ solution.


“Conax is very excited to be chosen by long-time customer DNA to participate in this very exciting multiscreen pilot project, says Tom Jahr, EVP Products and Partners, Conax. Conax is already providing DNA with best-in-class security and is looking forward to working closely with DNA, and partners Cubiware, MPS Broadband and Envivio to assess feasibility, functionality and price/performance for positioning DNA in the evolving market within OTT content distribution.”

Multiscreen background
The Conax partnering strategy includes combining complementary technologies in a pre-integrated solution to remove operator risk of untested product combinations for reduced cost, time-to-market and smooth transition to new advanced services for connected devices. Conax Xtend Multiscreen™ combines Cubiware’s flexible middleware for advanced user interface technologies, MPS Broadband’s MPS Publishing Platform™ for publishing and managing video content and Peer2View® for distribution acceleration, Envivio’s encoder technology and Conax’
proven record within security.

– Mikko Saarentaus, Business Director (TV&VAS), DNA, ”DNA sees the future of TV to be about multiscreen service. This pilot gives us a great opportunity to learn about the end users´ impression on multiscreen services and to better understand the customers’ needs and how they like to use the services. The DNA team will work closely with the pilot partners to address the operational processes and procedures required for DNA to offer integrated support for delivering advanced services to connected devices such as hybrid client devices, tablets and smart phones and position our operations for growth within over-the-top content distribution.”

Conax’ benchmark pre-integrated Conax Xtend Multiscreen™ partner solution has the potential to set a new standard in terms of price/performance for multiscreen solutions in the industry – dramatically reducing operational complexity and cost and time-to-market for the delivery of content through advanced services to connected devices, compared to costly competitor solutions with lengthy conformity testing and implementation times.

About DNA (www.dna.fi)
DNA Ltd is a Finnish telecommunications company offering high-quality voice, data and digital television services using the latest technology. DNA’s customers include private customers, corporations and other organizations. In 2011, DNA recorded a turnover of EUR 728 million and an operating profit of EUR 51 million. DNA has more than 3 million mobile and fixed-line network customers.

About Conax (www.conax.com )
Conax provides the future-oriented security solutions and expertise that empower multi-screen digital TV content providers around the globe to deliver premium content over the combined Over-The-Top scenario of broadcast, broadband and connected devices securely and eliminate potential revenue threats. Conax Contego™ portfolio of solutions furnish content providers, cable, satellite, IP, mobile and terrestrial operators with solutions that offer a competitive advantage – reduced hardware costs, easy deployment and upgrade, including the new Conax Xtend Multiscreen™ solution together with partners. Conax’ flagship, Conax Contego™, bundles 25 years of pioneering experience into one unique solution to guide operators in navigating and realizing new business models. Through its benchmark policy for security-evaluated client devices and strategic partner network, Conax technology secures content for operators representing 125 million pay TV consumers in over 80 countries around the globe.

ISO 9001 & 27001 certified, Conax is headquartered in Oslo, Norway, and represented in Russia, Germany, Brazil, USA, Canada, Mexico, Indonesia, Philippines, Thailand, China, Singapore, with 24/7 Global Support operations in India. Conax is part of Telenor Group who has operations in 11 markets, 33,000 employees, 125 million mobile subscriptions and is among the world’s largest mobile operators. Corporate responsibility. Follow Conax on Twitter

Conax press contact
Leslie Johnsen, Head of Public Relations
Email: leslie.johnsen@conax.com
Phone: +47 41 45 80 43

DNA Corporate Communications
Phone: +358 44 044 8000
Email: viestinta@dna.fi

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